About Justin Sorensen

I’m a life long computer nerd with a BA in Computer Systems, Minor in Marketing, and an Associates in Automotive Performance.

I have worked on a few marketing teams in the past for a number of companies across various industries, as well as acted as a freelance consultant. These industries include software development, digital and print media (magazine), and video production to name a few.

Ideally I’m looking to work with companies that have a challenging set of problems that I can help solve, but I’m also not opposed to the “marketing grind” of growing a new product or brand.

TECHNICAL SKILLS

Languages - HTML, CSS, Javascript (Some experience with other languages/frameworks: PHP, ExpressJS, MongoDB)
CMS - Wordpress, Joomla
Marketing Automation and Email - HubSpot, ACT-ON, Drip, MailChimp, Sendy, Constant Contact
Social media marketing - Hootsuite, Facebook, Twitter, LinkedIn, Youtube
Search Engine - AdWords, Google Analytics, Moz
Tools - MS Excel, Word, PowerPoint, Photoshop

EXPERIENCE

●Designed, built, and deployed multiple websites for companies in various industries such as video production.
●Worked closely with clients to ensure that website reflected company image.
●Implemented redesign of company website and all product websites.
●Developed and executed content marketing strategy for software and media products.
●Implemented site reboot on and managed RMagazine.com, able to increase monthly users by over 1500% in 3 months.
●Managed daily posting of website content and content marketing assets.
●Implemented and utilized marketing automation and CRM systems (HubSpot, ACT-ON, Drip) as well as email marketing systems (MailChimp, Sendy, Constant Contact) to generate and nurture leads.
●Monitored Google Analytics and generated reports used to quantify effectiveness of marketing initiatives.
●Wrote daily promotional posts for content on social media.
●Managed corporate/product social media communications.